Why This Plan, Why Now
Most nonprofit leaders know they need a fund development plan. But once they sit down to create one, they realize: it's hard to build a funding plan without clear priorities and realistic numbers.
A fund development plan is the bridge between your strategic goals and the funding required to support them. When priorities, budget, and fundraising are aligned, decisions become easier and fundraising becomes more focused.
- 1. Do I know the true cost of each priority in our strategic plan?
- 2. Is our fundraising goal based on real numbers or best guesses?
- 3. If one major grant doesn't come through, do we know what pauses?
If any of these feel unclear — you're not alone. Most organizations begin here. Move through each tab at your own pace. Let the template surface what still needs clarity.
Fund Development Clarity Scorecard™
Rate each statement. Your score calculates automatically and maps to a recommended next step on the Results tab.
| Category | Statement | Your Response |
|---|---|---|
| Strategic Alignment | ||
| Strategic Alignment | Our strategic priorities are clearly defined. | |
| Strategic Alignment | Each priority has a realistic cost attached. | |
| Strategic Alignment | Our program goals match our current capacity. | |
| Financial Clarity | ||
| Financial Clarity | Our revenue goals are based on real numbers, not guesses. | |
| Financial Clarity | Our expenses reflect true operating costs, including leadership time. | |
| Financial Clarity | We know our minimum survival number for the year. | |
| Fundraising Structure | ||
| Fundraising Structure | Each revenue stream has a realistic timeline. | |
| Fundraising Structure | Each revenue source connects to specific program costs. | |
| Fundraising Structure | We know what moves forward if funding comes in. | |
| Fundraising Structure | We know what pauses if a major grant falls through. | |
| Fundraising Structure | We know what pauses if a major grant falls through. | |
Rate all statements to see your clarity level and recommended next step.
Your Clarity Results
Find where your score lands. Each tier comes with a recommended next step.
Your strategy, budget, and fundraising are well connected. You're ready to build a detailed plan. Move through the tabs ahead with confidence.
You have a solid foundation but there are gaps, especially around financial numbers or revenue timelines. The Fund Development Planning Workshop will help you close those gaps and leave with a complete, aligned plan.
You have pieces of a plan, but strategy, numbers, and fundraising aren't fully connected yet. A Guided Planning Intensive is your clearest next step.
This isn't a reflection of your commitment — it's a sign that the foundational work (priorities, real costs, capacity) needs to happen before the plan will hold. The Fund Development Planning Workshop starts exactly here, building from your reality up.
List Your Funding Sources
This is your raw data — an honest look at last year. Use it to decide what to keep, grow, or let go. You'll set goals in the next tab.
| Funder / Source | Amount Raised | Effort | Keep / Grow / Pause | Key Insight or Next Step | ||
|---|---|---|---|---|---|---|
| Total Grants | $156,000 | |||||
| Revenue Stream | Amount Raised | Effort | Keep / Grow / Pause | Key Insight | ||
|---|---|---|---|---|---|---|
| Total Other Revenue | $62,500 | |||||
Your Fund Development Plan
For each revenue stream, set your goal, list 2–3 action steps, and check the quarter you'll tackle it. Start with your top 2–3 priorities.
| Strategic Priority / Goal | Action Steps | Q1 | Q2 | Q3 | Q4 |
|---|---|---|---|---|---|
| Revenue Goal: | |||||
| Strategic Priority / Goal | Action Steps | Q1 | Q2 | Q3 | Q4 |
|---|---|---|---|---|---|
| Revenue Goal: | |||||
| Strategic Priority / Goal | Action Steps | Q1 | Q2 | Q3 | Q4 |
|---|---|---|---|---|---|
| Revenue Goal: | |||||
Annual Fund Development Calendar
Your high-level fundraising rhythm across all four quarters. Add your own notes and activities in each card.
Q1 · Jan – Mar
Planning, Grant Renewals, Donor Segmentation
Q2 · Apr – Jun
Sponsorship Outreach, Mid-Year Review
Q3 · Jul – Sep
Event Prep, Major Donor Cultivation
Q4 · Oct – Dec
Year-End Giving, EOY Campaign & Reporting